{"id":8015,"date":"2014-03-27T06:17:37","date_gmt":"2014-03-27T06:17:37","guid":{"rendered":"http:\/\/www.wheelsforwomen.ie\/?p=8015"},"modified":"2014-08-19T22:06:10","modified_gmt":"2014-08-19T22:06:10","slug":"estate-car-comeback","status":"publish","type":"post","link":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/","title":{"rendered":"Estate Car Comeback"},"content":{"rendered":"

\"volvo_estate\"<\/a>Since when did estate cars become cool?\u00a0<\/strong><\/em><\/p>\n

The modern estate car is light years away from the old. The boxy look and wallowly ride are gone. The fusty image of dog owners and antique dealers has been replaced with one that is more about a lifestyle vehicle for young, trendy families or sports and leisure enthusiasts.<\/p>\n

\u201cEstate cars are the new lifestyle vehicles and are attracting customers who would previously have owned SUVs,\u201d says Barry Walsh, Product Executive at Volvo Ireland. \u201cWith improvements in exterior design and styling, together with new descriptors such as Sportwagen, there has been a shift in how these cars are perceived,\u201d says Walsh.<\/p>\n

Volvo has long been the purveyor of big, safe estate cars for the middle classes but the Volvo Concept Estate recently shown at Geneva is a glimpse of the future of the estate car and there is nothing boxy about it at all.<\/p>\n

While estate cars have never been as popular in Ireland as they have been in other markets like the UK, the tide appears to be turning with Volvo Ireland noting more enquires here regarding estate body types, in particular the face-lifted Volvo V60 range.<\/p>\n

There has been a similar increase in interest across Volkswagen Group owned brands here that offer a number of estate models like the Audi A6 Avant, SEAT Leon Sports Tourer, Volkswagen Passat Estate and SKODA Octavia Combi, with Volkswagen now also considering introducing the Golf Estate to the Irish market.<\/p>\n

\u201cThere is a growth in interest in the estate car market here, especially in our products, mainly because with tougher emissions laws and increasing road taxes there is a move towards something with the practicality of an SUV and the frugality of a saloon car,\u201d says Paddy Comyn, Head of PR and Social Media at Volkswagen Group Ireland.<\/p>\n

\u201cThe Estate market in Ireland was traditionally quite small perhaps due to the association with the old station wagon of the 1970s. Back then, estate cars weren\u2019t always designed to be standalone models, rather they were standard cars with a house bolted on to the back. They weren\u2019t always that dynamically brilliant as a result. However these days they are designed to be what they are from day 1,\u201d says Comyn.<\/p>\n

This is good news for the consumer and a modern estate car provides a good driving experience despite the extra length and weight.<\/p>\n

With the surge in popularity of SUVs and MPVs over recent years, it seemed that the estate car was\u00a0 dead and buried. But with the help of new names like \u201csportswagon\u201d and \u201csports tourer\u201d and swish new styling it\u2019s fair to say that the humble estate car has mastered a huge rebranding – without a whiff of l\u2019eau du Labrador.<\/p>\n

 <\/p>\n

27th March, 2014<\/span><\/strong><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Since when did estate cars become cool?\u00a0 The modern estate car is light years away from the old. The boxy look and wallowly ride are gone. The fusty image of dog owners and antique dealers has been replaced with one that is more about a lifestyle vehicle for young, trendy families or sports and leisure […]<\/p>\n","protected":false},"author":9,"featured_media":8017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[17],"tags":[1695,1132,503,331],"yoast_head":"\nEstate Car Comeback - wheelsforwomen.ie<\/title>\n<meta name=\"description\" content=\"Since when did estate cars become cool?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estate Car Comeback - wheelsforwomen.ie\" \/>\n<meta property=\"og:description\" content=\"Since when did estate cars become cool?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\" \/>\n<meta property=\"og:site_name\" content=\"wheelsforwomen.ie\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wheelsforwomen\" \/>\n<meta property=\"article:published_time\" content=\"2014-03-27T06:17:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-08-19T22:06:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2014\/03\/volvo_estate.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"wheelsforwomen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"wheelsforwomen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\"},\"author\":{\"name\":\"wheelsforwomen\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#\/schema\/person\/370813e71db1d9739be435d00fa88350\"},\"headline\":\"Estate Car Comeback\",\"datePublished\":\"2014-03-27T06:17:37+00:00\",\"dateModified\":\"2014-08-19T22:06:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\"},\"wordCount\":468,\"publisher\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#organization\"},\"keywords\":[\"boxy\",\"Estates\",\"Featured\",\"Volvo\"],\"articleSection\":[\"Features\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\",\"url\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\",\"name\":\"Estate Car Comeback - wheelsforwomen.ie\",\"isPartOf\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#website\"},\"datePublished\":\"2014-03-27T06:17:37+00:00\",\"dateModified\":\"2014-08-19T22:06:10+00:00\",\"description\":\"Since when did estate cars become cool?\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.wheelsforwomen.ie\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Features\",\"item\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/category\/news-features\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Estate Car Comeback\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#website\",\"url\":\"https:\/\/www.wheelsforwomen.ie\/\",\"name\":\"wheelsforwomen.ie\",\"description\":\"Ireland's only website for women on wheels - cars, motorbikes, bikes\",\"publisher\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.wheelsforwomen.ie\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#organization\",\"name\":\"wheelsforwomen.ie\",\"url\":\"https:\/\/www.wheelsforwomen.ie\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#\/schema\/logo\/image\/\",\"url\":\"http:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2015\/02\/lwfwogo4.png\",\"contentUrl\":\"http:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2015\/02\/lwfwogo4.png\",\"width\":450,\"height\":60,\"caption\":\"wheelsforwomen.ie\"},\"image\":{\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/wheelsforwomen\",\"https:\/\/twitter.com\/wheelsforwomen\",\"https:\/\/www.youtube.com\/channel\/UCCspNSMESDvvavOz4tBrnKw\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.wheelsforwomen.ie\/#\/schema\/person\/370813e71db1d9739be435d00fa88350\",\"name\":\"wheelsforwomen\",\"description\":\"Ireland's only website for women on wheels - cars, motorbikes, bikes. Video\/ reviews, driving tips - written by women for women.\",\"url\":\"https:\/\/www.wheelsforwomen.ie\/index.php\/author\/wheelsforwomen\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Estate Car Comeback - wheelsforwomen.ie","description":"Since when did estate cars become cool?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/","og_locale":"en_GB","og_type":"article","og_title":"Estate Car Comeback - wheelsforwomen.ie","og_description":"Since when did estate cars become cool?","og_url":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/","og_site_name":"wheelsforwomen.ie","article_publisher":"https:\/\/www.facebook.com\/wheelsforwomen","article_published_time":"2014-03-27T06:17:37+00:00","article_modified_time":"2014-08-19T22:06:10+00:00","og_image":[{"width":600,"height":450,"url":"https:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2014\/03\/volvo_estate.jpg","type":"image\/jpeg"}],"author":"wheelsforwomen","twitter_misc":{"Written by":"wheelsforwomen","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#article","isPartOf":{"@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/"},"author":{"name":"wheelsforwomen","@id":"https:\/\/www.wheelsforwomen.ie\/#\/schema\/person\/370813e71db1d9739be435d00fa88350"},"headline":"Estate Car Comeback","datePublished":"2014-03-27T06:17:37+00:00","dateModified":"2014-08-19T22:06:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/"},"wordCount":468,"publisher":{"@id":"https:\/\/www.wheelsforwomen.ie\/#organization"},"keywords":["boxy","Estates","Featured","Volvo"],"articleSection":["Features"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/","url":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/","name":"Estate Car Comeback - wheelsforwomen.ie","isPartOf":{"@id":"https:\/\/www.wheelsforwomen.ie\/#website"},"datePublished":"2014-03-27T06:17:37+00:00","dateModified":"2014-08-19T22:06:10+00:00","description":"Since when did estate cars become cool?","breadcrumb":{"@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.wheelsforwomen.ie\/index.php\/estate-car-comeback\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.wheelsforwomen.ie\/"},{"@type":"ListItem","position":2,"name":"Features","item":"https:\/\/www.wheelsforwomen.ie\/index.php\/category\/news-features\/"},{"@type":"ListItem","position":3,"name":"Estate Car Comeback"}]},{"@type":"WebSite","@id":"https:\/\/www.wheelsforwomen.ie\/#website","url":"https:\/\/www.wheelsforwomen.ie\/","name":"wheelsforwomen.ie","description":"Ireland's only website for women on wheels - cars, motorbikes, bikes","publisher":{"@id":"https:\/\/www.wheelsforwomen.ie\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.wheelsforwomen.ie\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.wheelsforwomen.ie\/#organization","name":"wheelsforwomen.ie","url":"https:\/\/www.wheelsforwomen.ie\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.wheelsforwomen.ie\/#\/schema\/logo\/image\/","url":"http:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2015\/02\/lwfwogo4.png","contentUrl":"http:\/\/www.wheelsforwomen.ie\/wp\/wp-content\/uploads\/2015\/02\/lwfwogo4.png","width":450,"height":60,"caption":"wheelsforwomen.ie"},"image":{"@id":"https:\/\/www.wheelsforwomen.ie\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wheelsforwomen","https:\/\/twitter.com\/wheelsforwomen","https:\/\/www.youtube.com\/channel\/UCCspNSMESDvvavOz4tBrnKw"]},{"@type":"Person","@id":"https:\/\/www.wheelsforwomen.ie\/#\/schema\/person\/370813e71db1d9739be435d00fa88350","name":"wheelsforwomen","description":"Ireland's only website for women on wheels - cars, motorbikes, bikes. Video\/ reviews, driving tips - written by women for women.","url":"https:\/\/www.wheelsforwomen.ie\/index.php\/author\/wheelsforwomen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/posts\/8015"}],"collection":[{"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/comments?post=8015"}],"version-history":[{"count":0,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/posts\/8015\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/media\/8017"}],"wp:attachment":[{"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/media?parent=8015"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/categories?post=8015"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wheelsforwomen.ie\/index.php\/wp-json\/wp\/v2\/tags?post=8015"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}