Put Your Lights On
We look at the benefits of simply turning on your car lights What’s bright, sits at the front and rear of your car, is operated by a switch, standard on all cars and could save your life? This is no bad joke leftover from a Christmas cracker. Plain, old-fashioned lights, aside from the seatbelt, have to be one of the simplest pieces of safety kit on your car. But it’s a sad fact that many of us choose to ignore operating a simple...
The Emotive Power of Car Design
A new study from Volvo shows that good car design can make us feel emotions similar to what we feel when looking at a picture of a crying or happy baby, or an attractive member of the opposite sex. We look at the emotional side of car design. “Cars are not a suit of clothes; cars are an avatar. Cars are an expansion of yourself: they take your thoughts, your ideas, your emotions, and they multiply it,” said former chief of design at...
Cars Designed by women
Among the heavyweights of car design some women have managed to break into automotive design, we hunt down five cars designed by women Nissan 350Z Diane Allen began her car design career with Nissan in 1984. She designed the 2002 Nissan 350Z rear wheel drive sports car. This was an important car for Nissan, and a continuation of the “Z” sports car series from the brand. Allen gave this twenty first century rendition a bold,...
Nip, tuck and a new designer
A nose job and a nip and tuck here and there are often required to get us excited about a brand again when the design is starting to get a little stale. We have five examples where a designer has reinvented a brand’s design language. 1) Peter Schreyer and Kia The German car designer worked for many years with the Volkswagen Group and was responsible for the design of key models like the Audi TT and New Beetle. Schreyer was headhunted...
Are Lada Preparing for a Brand Revival?
Are Lada preparing for a brand revival? They were once the butt of jokes but it looks like there could be something of a Lada reinvention going on. Hold on a second. Are Lada still in existence or were they not consigned to the car graveyard as a small unfortunate blip in automotive history, their boxy designs never to be unleashed on the world again? If this is what you believed then I am sorry because firstly Ladas are still...
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