Ford Mondeo Vignale 2.0 Duratec 180PS
Ford targets premium buyers with their luxury trim level, writes Suzanne Keane What is it? The eagerly awaited new Ford Mondeo arrived on our shores late in 2014 and the “Vignale” model is intended to attract drivers looking for a little more luxury and exclusivity – the Mondeo Vignale will only be available at specialist Ford Stores (4 in Ireland) and comes with lifetime collection and delivery for servicing requirements....
First Drive: Ford Mondeo Vignale
Ford targets premium buyers with their luxury trim level writes Suzanne Keane What is it? The eagerly awaited new Ford Mondeo arrived on our shores late last year and the “Vignale” model is intended to attract drivers looking for a little more luxury and exclusivity – the Vignale will only be available at specialist Ford Stores (4 in Ireland) and comes with lifetime collection and delivery for servicing requirements. First...
Many Shades of Luxury
What constitutes a luxury car is it all about perception and brand image What do a Mercedes-Benz S-Class and a Ford Mondeo Vignale have in common? Very little you would think. The S-Class is Mercedes-Benz’s flagship saloon with perfumed cockpit and hot stone massage effect seats, while the Vignale is Ford’s vision of a luxury car to rival prestige brands. With both these products, Mercedes-Benz and Ford are selling the promise of a...
