Designing Cars for Women
If 75% of women, according to a recent survey, feel misunderstood by the car industry is it down to bad car design or something more, Geraldine Herbert asks. One of Britain’s most powerful global motor industry figures believes that women are still being ignored by car designers despite the huge increase in their purchasing power. According to Mr Palmer, the executive vice-president of Nissan, the issue is the lack of women...
Can Changing Your Driving Style Really Cut Fuel Bills?
Can a small data logger from Ford help you reduce trips to the petrol pump? We asked three wheelsforwomen readers to put it to the test. As the price of fuel continues to rise, motorists looking to save money are becoming more conscious about ways to boost their vehicles’ fuel efficiency. But what can motorists do to keep their fuel bills down? The most obvious response in recent years has been to avoid large, fuel-guzzling cars...
First Drive: Ford Mondeo
The new Ford Mondeo should have been with us two years ago but on first impressions the fourth generation Mondeo was worth the wait writes Suzanne Keane What is it? New from the ground up and with an impressive range of styling, engineering, technology and performance the long awaited fourth generation Mondeo finally arrives in Ireland. First impressions of the new Ford Mondeo? The new Mondeo is certainly a great looking car – the...
First Drive – Ford Focus
We travelled to the south of Spain to drive the new Ford Focus ahead of its November launch writes Suzanne Keane What is it? The new Ford Focus has been given a fresh new interior and exterior look with a new front end that mirrors the Fiesta and Mondeo and improved fit and finish on the rear. First impressions of the new Ford Focus? The new Focus has been designed to look more sophisticated and mature with improved fuel economy (on...
Vehicle Recalls – A Mechanic’s Perspective
Hannah Gordon looks at vehicle recalls from a mechanic’s perspective Following the recent announcement by Porsche that they were recalling their flagship model the 911 GT3 it bought to my attention the subject of vehicle recalls and what they mean to manufacturers, customers and the reputation of the motor industry. The 785 customers who have purchased a Porsche 911 GT3 may have not realised they would be returning their vehicles so...
